All Entries in the "Internet Marketing" Category
Barack Obama Internet Marketing Strategy & Traffic Analysis
I wanted to dig deeper into the impressive traffic patterns of Barack Obama and his ride to Internet stardom. I reviewed various Internet statistics on unique visitors, average stay, attention, velocity, search, online advertising and how this all worked in his favor. Overall, I am really impressed with the Internet Marketing strategy of the Presidential [...]
Chinese Online Shopping Trends - Taobao, Alibaba, Baidu
According to iResearch the Chinese are really shopping online and companies are investing as well. Alibaba is investing 5 billion Yuan (US$ 725 million) in Taobao.com the online shopping site. Taoboa is China’s #1 auction site by sales volume. Yahoo is an investor in Alibaba and they compete with the search giant Baidu.com which Google [...]
OJ Simpson - definition of brand destruction
Orenthal James OJ Simpson is a dead brand and that’s amazing but true (sorry Juice). I was thinking about how his life was really on a roll from a potential branding perspective. For example:
Scholarship to USC, Earned the Heisman Trophy in 1968
NFL Player of the Year in 1973, and played in six Pro Bowls.
Simpson was [...]
Zappos Facebook Integration into E-Commerce Design
On Zappos today I purchased some shoes and as always was a great shopping experience.
I liked the final part of the shopping experience when they confirmed the order because they take the integration of social networking into e-commerce to heart and I believe it pays off for Zappos. I am always consulting at vastplanet with [...]
Human Behavior in Search Results - plural vs. singular matters
I spend a lot of time learning how people search for things on the Internet. Sometimes you can be very surprised at what you think is the obvious answer and what isn’t.
Q. How do people search for oil painting or oil paintings?
Results 1 - 10 of about 12,200,000 for oil painting
Results 1 - 10 of [...]
PopShops - Automatic Merchandiser for Affiliate Marketing
I originally posted a how to guide on using Popshops in the AffSpot.com Affiliate Marketing forum and and wanted to share with you on the blog as well.
PopShops & Grooming Lounge - Easy Merchandising Tips with datafeeds
We are huge fans of what PopShops.com is doing these days and wanted to make sure you know all [...]
My SEO Secrets by Wil Reynolds of Seer
I was at a great SEO session at Affiliate Summit with Wil Reynolds of Seer Interactive. His slides from the presentation are now available and thought I would pass them on as they are excellent.
Wil covered the following and very good at SEO:
- What is Google Knol - what are the advantages of Google [...]
Olympic Branding - Maximize Michael Phelps Brand
I am getting tired of reading about Michael Phelps, seems that no other person has made the spotlight. Today’s story I read was an anatomical breakdown of his body and yes I agree he is part fish and what a diet! How many sponsors does he have? Who would be a perfect brand? See the [...]
Jewelry Affiliate Programs and Gold Fluctuations
Was reading in Wall Street Journal on the price of gold and noticed that Gold Futures are tumbling down. Apparently, Gold has given up it’s gain for the year and is affected by a fall in oil futures. Here is why need to care about “Second Quarter Jewelry Demand for Gold fell 24% year over [...]
Affiliate Summit - How I pick Affiliate Offers
I recently attended Affiliate Summit and just went through the 25 different affiliate marketing business ideas formed at the show. From Saturday to Tuesday I talked to many merchants, affiliate networks, cpa firms and affiliates. Here is how I figure out what I want to promote.
1. Review business card notes (I write on them notes [...]