All Entries Tagged With: "Google"
6 Universal Principles of Influence | Affiliate Summit Day 2
It’s Monday, day 2 of Affiliate Summit and started with Dr. Robert B. Cialdini giving the keynote address. Personally, I felt the keynote was excellent as it was based on his experience in using psychology within marketing. From his book, Influence: Science and Practice he conveyed the following principles that every marketer needs to keep handy:
Six [...]
Trust Agents & Cocktails @ Affiliate Summit Recap 2
The day began with an interesting keynote from Chris Brogan & Julien Smith. As co-authors of the book Trust Agents they described the concept briefly and sparked some ideas from the discussion. The takeaway is to discover who the Trust Agent is in your space and if one doesn’t exist become that influential voice. Got [...]
Google Flu Trends using Google search data
Have you seen the new Google Flu Trends that uses aggregated Google search data? I am preparing to leave for Christmas and was curious to see if a flu was going around.
Good News! United States flu activity: Low
New Jersey flu activity: Low
Google Flu Trends uses Google search data to estimate flu activity [...]
Barack Obama Internet Marketing Strategy & Traffic Analysis
I wanted to dig deeper into the impressive traffic patterns of Barack Obama and his ride to Internet stardom. I reviewed various Internet statistics on unique visitors, average stay, attention, velocity, search, online advertising and how this all worked in his favor. Overall, I am really impressed with the Internet Marketing strategy of the Presidential [...]
Chinese Online Shopping Trends – Taobao, Alibaba, Baidu
According to iResearch the Chinese are really shopping online and companies are investing as well. Alibaba is investing 5 billion Yuan (US$ 725 million) in Taobao.com the online shopping site. Taoboa is China’s #1 auction site by sales volume. Yahoo is an investor in Alibaba and they compete with the search giant Baidu.com which Google [...]
Human Behavior in Search Results – plural vs. singular matters
I spend a lot of time learning how people search for things on the Internet. Sometimes you can be very surprised at what you think is the obvious answer and what isn’t.
Q. How do people search for oil painting or oil paintings?
Results 1 – 10 of about 12,200,000 for oil painting
Results 1 – 10 of [...]
Sharethis.com statistics on what people share online
Came across an interesting email from Sharethis.com who has an excellent tool for adding to web sites, e-commerce stores and blogs to aid in sharing information.
1. Email is king as a method of sharing – 35% (Just when you thought it was something else)
2. Facebook – 10% (Great rising popularity)
3. Digg – 7% (No wonder [...]
Second Life, Google Lively, Facebook, MySpace Google Trends – Who is most popular?
I was already in Google trends so decided to run the New Google Lively vs. Second Life than vs. Facebook and MySpace. The search requests for Second Life are definitely dropping and you can see an immediate spike when Google announced Lively on July 9, 2008. I prefer Second Life over Lively but curious about [...]
Google Toolbar Page Rank Revision Coming
Was just reading Matt Cutt’s blog concerning the page rank feature on the Google Toolbar. Page rank isn’t what it used to be these days for obvious reasons but wanted you to be aware of the change:
Hey folks, I wanted to let you know that new toolbar PageRank values should become visible over the next [...]
Performance Marketing Alliance Board Members Announced
Just in on the board members for the Performance Marketing Alliance. I had the ability to vote for these and wanted to send my congratulations to the winners. I noticed some political under currents in the nominees so was curious to see the winners.
From email I received:
Congratulations to the following industry leaders who have [...]
Google Lively – Second Life Replacement or Strategy to Advertise Virtual Ads in a Real World?
I have been learning Second Life and so was very interested to check out the new Lively.com virtual world that launched from Google (beta mode). Normally, my first impression of Google jumping into an area is that it will be amazing and blow me away. In this case I really didn’t feel the “wow factor” [...]
Google adds privacy link to home page!
Interesting that for so many years we were always told by Google that we had to have a privacy policy link on web sites, landing pages, etc. and now Google has finally added one themselves. An excellent article in NY Times you can also read Google’s Privacy Policy
The word “privacy” now appears on Google’s home [...]
