On Zappos today I purchased some shoes and as always was a great shopping experience.
I liked the final part of the shopping experience when they confirmed the order because they take the integration of social networking into e-commerce to heart and I believe it pays off for Zappos. I am always consulting at vastplanet with e-commerce merchants on the way they can maximize Facebook and Twitter so take a look at how Zappos does it.
This is what I saw on the Zappos order confirmation page:
What would you like to notify your friends on Facebook about?
THANK YOU FOR SHOPPING AT ZAPPOS.COM!
We appreciate your business! Your order has been received.

Click Here for More of Our Furry Zappos Customers!
Zappos.com is Hiring!
Locations include Nevada and Kentucky - USA
View Our Current Job Openings
Take a Peek Inside Zappos!
Read Our Company Blog
Tony (Our CEO) Invites You to
Follow Him on Twitter!
Follow Tony on Twitter
If You Have a Facebook Account,
Become a Fan of Zappos!
Become a Fan of Zappos
Filed Under: E-Commerce News • Facebook • International Marketing • Internet Marketing • Social Networking • Web Design • Yahoo • Yahoo Store
Tags: ecommerce • Facebook • facebook in ecommerce • Social Networking • strategy • twitter • vastplanet • zappos
About the Author: Vastplanet Details: founded in 1998 in San Francisco, CA and currently based in Tampa, FL
Vastplanet Management
- Internet Marketing Management
- Affiliate Program Management
- PPC (Pay per Click) Advertising Management
- SEO / SEM Search Management
- Competitive Intelligence expertise identifying industry trends, competitive strategies, partners, etc.
- Board member for Affiliate Summit since 2006 – Affiliate Marketing Industry
- Founding Board Member - Performance Marketing Alliance
- Email Marketing & Design
- Video Production & Marketing
- Social Networking Strategies
- http://www.vastplanetmanagement.com
- http://www.vastplanetaffiliatemanagement.com
Vastplanet E-Commerce
- Proven track record of hundreds of satisfied clients. View our Portfolio
- Authorized Yahoo! Store Developer since 1998 on cutting edge of custom Yahoo Store design.
- Responsible, Customer Focused Organization with an eye on providing a return on your investment!
- Developer of one of a kind, stylish e-commerce solutions. Designs are created from scratch for maximum impact.
- Creator of multiple RTML & PHP programming enhancements (custom layouts) for customized applications.
- Professional graphic design – user interfaces, email newsletters, logo & banner ad designs to promotional items.
http://www.vastplanet.com